Bloggers are hugely influential in this digital day and age because what the write seems raw and untapped by mainstream publications that have the potential to skew the stories. They engage their readers by creating a different form of social-media interaction by using a more conversational tone than you would use if you were writing a business article for an important, high-end publication. People forget that blogging is a form of social media, and it needs to be treated that way! Do this by creating a conversation with your readers, asking them what they think, and remember that even though you’re the one writing the blog, that there are going to be viewers, and it’s not all about you. Blogging has a huge potential to increase coverage and even sales, so its becoming one of the best techniques for designers and PR companies to extend their information and their products/services.
So what do you think? How do you think blogging is going to change the fashion industry? Bringing you the latest in luxury, we are Adiree.
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