Facebook has always been known as a “symmetrical” network. In order for you to follow and receive information from another user, they have to accept your friend request and they are able to see all of the information on your page as well. Twitter on the other hand is a lot more one-sided. You can follow any number of celebrities, journalists, politicians, and even businesses and they are unable to see your tweets unless they follow you back. Now, Facebook has recently launched the “Subscribe” features where you can choose a person you’d like to see updates from and they show up on your news feed, without them having to accept your friend request. To me, that sounds slightly creepy especially because the majority of users see Facebook as a means to connect primarily with people they already know whereas Twitter is used more often as a news source and they connect with organizations worldwide where it is perfectly acceptable for them to not follow you back. The real question is now, should Twitter be worried? In my opinion, I don’t think so. Twitter still has the unique feature that it gives you quick blurbs of information. Facebook is more for sharing images and experiences with others, and plus the “Like” features on Facebook has already allowed many people to connect with their favorite celebrities and organizations. Twitter has nothing to worry about.
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You’re right. Twitter has nothing to worry about. But Facebook will never have anything to worry about. Not soon anyways. They’re two completely different social networks that do two completely different things. Twitter is a micro blogging site that has power in how many people you can influence with 140 characters or less. Facebook is a juggernaut being that it’s responsible over 56% of the web’s shared content. With that being said, a Facebook fan is still more valuable than a Twitter follower. That’s what brands and companies want to know.